Facebook New Graph Search. The end of traditional global search?


Facebook New Graph Search. The end of traditional global search?   When people search on the new Facebook Graph Search your results are relevant to the liking or shared by your friends, family and neighbors. This brilliant way of bring up your brand to the top of the search is going to take marketers by

Web Design Fredericksburg VA


  Web Design Services Fredericksburg Virginia Local Sales Direct is a creative website design company in Fredericksburg, Va. specializing in developing high quality, custom web designs at affordable prices. Our design services range from website design and redesign, web graphics, logo design and print graphics to search engine optimization (SEO), submissions, PHP programming and Flash for all types of

Why The Mobile Web?


  It can be a challenge convincing clients to add new strategies to their existing Web presence. In a perfect world, a client would simply say, “You’re the expert. You know what’s best. Do whatever needs to be done to make it happen!” But, unfortunately, it just doesn’t work like that. Granted, we shouldn’t expect

Local Sales Direct, Digital Scientific Method


Local Sales Direct, Principle 1: Characterizations Characterizations are “observations, definitions and measurements” of the subject. Think of these as your baseline performance statistics. What’s the CTR and conversion rate? What’s the current hero image? By truly understanding your starting point, we form the basis of measuring the effects of change on the program. Many times

Choosing the Right Analytcis Systems


Laying the Groundwork – Choosing the Right Analytcis Systems  In order to understand the impact your SEO efforts have on your business, you first need to make sure you are collecting the right data and attributing it to the right sources.  This is why it’s important to use visitor intelligence to analyze your SEO performance

The Social Media Growing Pains


Social media had its share of growing pains. Large brands and corporations took to social media in force to try to find footing in this expanding medium. Some brands found success, while others found peril and new PR nightmares. Many shows have already begun to integrate social TV, either through polling or integrating social elements

Email Marketing


Different types of email formats have different goals and advantages. Whether you are just starting with email marketing or you have some experience Should you nurture your subscribers with weekly newsletters? Are dedicated sends better at optimizing your sales and marketing funnel? What about email digests? These are all valid questions that you should consider

Hispanic Search Engine Marketing


Hispanic Search Engine Marketing.   The Hispanic population in the U.S. is growing at three times the rate of the overall population. A number like that is a marketer’s dream. At Denny’s, one out of every five guests that walk through their doors is Hispanic.  “We have long recognized how important it is to reach

Is your website a Billboard on the Moon?


“A website without the Proper content & algorithms is like putting a billboard on the moon” Web design services by Local sales really help you grow and expand. Owning a website is not the end of the story. What you need is the right vision and marketing strategies to go to greater lengths with your

EMAIL Marketing By Local Sales Direct


Email marketing is the call of the day. It is easier than it actually sounds. What you need to know is how and what to cut, then paste, then point and click. Your email marketing is on the verge of acceptance by the target group at large. First you have to create your own email